TaylorMade has enhanced its custom fitting technology with the launch of the new SelectFit Kit, allowing fitters to fine-tune specifications across the brand’s range of irons.
Using the new kit, fitters are able to access a wide range of loft and lie options in single right- or left-handed heads. Adjustment sleeves offer the ability to fit a golfer from three degrees upright to three degrees flat, and two degrees strong to two degrees weak on the same head through two lie adjustment sleeves and one loft adjustment sleeve.
While using the same SelectFit shaft matrix that is currently in fitting centres, fitters will continue to use the red and blue arrow system and can achieve a variety of lofts and lies with the twist of a wrench.
If the fitter starts with a standard lie and wants to try a flatter option, they will rotate the sleeve around, line up the markings and adjust it to as much as three degrees flat. If that adjustment was too much, the fitter can swap the sleeves out and match up the head with the sleeve that has the two degrees flat marking.
Then, the fitter can dial in launch and spin to maximise distance with the adjustment options on the loft sleeve, by matching the desired red loft designation to the red arrow. Previously, it would have taken 12 different heads to create this level of loft and lie adjustability.