Srixon launches its latest AD333 golf ball

Srixon has launched its latest AD333 golf ball – which aims to take all-around performance to new heights with more distance and greater feel and greenside control, while also taking a step toward sustainability.

The new ball starts with Srixon’s FastLayer Core – a unique construction which gradually transitions from a soft centre to firmer edge to produce longer, straighter shots with low-lofted clubs while maintaining a softer, more responsive feel on iron and wedge shots.

Srixon’s Spin Skin coating then delivers a highly elastic, durable layer that digs deeper into the club grooves to generate maximum friction and greater stopping power.

The new AD333 (RRP £28 per dozen) is available in Pure White and Tour Yellow – and continues to advance Srixon’s goal of reducing waste by using a new eco-friendly paper and eliminating silver foil from its already plastic-free packaging.