Fujikura launches AXIOM iron shafts

Fujikura has launched its latest iron shaft design – AXIOM. Designed for ultimate consistency and feel, they will be available through Fujikura’s Charter Dealer network from March.

For the past two years, the brand’s VENTUS design has been the leading metalwood shaft on worldwide professional tours, and Fujikura’s best-selling shaft line.

The new AXIOM iron shaft line utilises the same VeloCore Technology featured in both VENTUS and VENTUS TR. It is precisely configured to provide consistency, stability and workability on all shots.

Extensive player testing and enso analytics validated that integration of VeloCore Technology
into an iron profile yielded the same performance results players have experienced with VENTUS. These benefits include increased ball speeds, tightened dispersion, and better overall control for more consistent shot patterns.

Another key feature of the line is an innovative three-parallel shaft length system that further drives performance throughout the set. Long (2-4 iron), mid (5-7 iron), and short (8 iron-PW) shaft parallel configurations help create constant set weight and eliminate the need for extensive shaft tipping. Reduced tipping enables the retention of premium material integration in the tip section to maintain consistency and feel.

“When we set out to create an iron shaft that would feature our flagship technology, it needed to
meet very demanding and specific criteria for us to call it a success,” said Spencer Reynolds, Fujikura’s product & brand manager. “Not only did it need to provide golfers the same exceptional benefits they’ve experienced with other VeloCore-powered products, but also give players the unique and iron-specific performance attributes that will truly enhance their critical scoring shots.”

AXIOM is available in three shaft weights and various flexes to fit a wide range of players, they are: 125g – X-Stiff (MSRP $125); 105g – Stiff, X-Stiff (MSRP $115); and 75g – R2, Regular, Stiff (MSRP $105).