Titleist players on the PGA Tour got their first look at the next generation of Titleist driver technology – GTS – at the Texas Children’s Houston Open.
The lineup of three new driver models – GTS2, GTS3 and GTS4 – is also being introduced to players at the LPGA Ford Championship, and the Korn Ferry Tour’s Club Car Championship.
Collaboration between Titleist R&D and the world’s best players is ingrained in the brand’s product development cycle, and further updates on the drivers’ rollout are expected later this season. In 2025 on the PGA Tour, Titleist was the most-played driver brand for the seventh season in a row – accounting for 40% of all drivers played according to Darrell Survey.
